Wanaka’s Broken Shed Vodka has been named the fastest growing vodka brand in the US for the third year in a row.
According to data provided by the 2023 Liquor Handbook, Broken Shed had a 66.7% increase in overall case depletion within the country from 2021 to 2022 – the highest growth rate in its vodka class.
Broken Shed is set to sell 30,000 cases nationwide in the US in 2023.
“Our dedicated team, along with the support of our distributors and sales partners, has played a vital role in Broken Shed Vodka’s ongoing success,” says Jean-Marie Heins, Chief Marketing Officer for Broken Shed Vodka.
“As more consumers opt for clean, additive-free drinks that fit in with their lifestyles we’re proud to offer them a vodka with only three ingredients — spring water, mineral water and whey – all locally sourced in Aotearoa New Zealand.”
Broken Shed is currently available in 30 US markets, including Florida and Texas – both added in the last year.
The brand’s top markets are North Carolina, Tennessee, New Hampshire, Connecticut and Massachusetts.
Globally, Broken Shed is also available in New Zealand, Australia and Samoa.
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