BurgerFuel has launched its first craft beer, LagerFuel and LagerFuel light, made from rescued surplus bread.
In business for 27 years, BurgerFuel’s limited-run craft beer collaboration is available exclusively through citizen.co.nz/lagerfuel.
Bread is one of New Zealand’s most wasted food products, with more than 29 million loaves going to waste in New Zealand every year domestically* (not including unsold bread from supermarkets and shops).
BurgerFuel teamed up with Citizen, the innovators behind a circular solution to ‘rescue & upcycle’ unsold fresh supermarket bread, to create a craft beer designed to address needless food waste.
LagerFuel and LagerFuel Light is brewed in partnership with Sawmill Brewery and uses the fermented sugars of wasted supermarket bread in the brewing process.
The result is a crisp, refreshing lager that rescues one slice of bread per can.
The ultimate long-term goal, to utilise the spent-grain flour by-product from the LagerFuel and LagerFuel Light brewing process and upcycle that grain to bake into future BurgerFuel wholemeal buns.
Head of Brand and Marketing, Nikki Soons, says the launch is the first phase of a longer-term vision.
“We’re hoping that people will love the beer, resonate with the purpose, and help us sell through our first batch, meaning there’s a real potential for selling into liquor retail and supermarkets.
“Then we could see, not only a great tasting, positive impact craft beer on shelf, but spent grain flour BurgerFuel buns on the 2023 menu, completing the circularity objective of the initiative”.
Did you know?
There are six ways you can catch up with The Shout NZ?
Our print magazine – September/October issue out now! Subscribe here.
Online, updated daily with its own unique content and breaking news.
Our weekly newsletter – free to your inbox! Subscribe here.
Our digital magazines – the latest issues are online now.
We are also on Facebook and Instagram!
