Entries are now open for the 2023 New World Wine Awards.
Bringing together an international wine show format with a retail opportunity, the awards give winners the chance to boost their brand awareness in New World stores nationwide.
The competition uses the well-recognised 100-point scale and judges blind – meaning no brands or prices are known, with both under and over $25 wines on the tables.
“Our judging standards and processes are the foundation of this competition,” says Co-Chair of Judges Sam Kim.
“It’s all about the quality of the wine in the glass on the day, and delivering results that winemakers can be proud of, and consumers can trust.”
Entrants will also receive feedback reports from the judging, which will share insights including panel comments, scores and where their wines sit against the median for their class.
The 50 top-ranked Gold-medal wines will be put front and centre on shelves in more than 140 New World stores across the country for a five-week promotional period.
With a focus on affordable and available wines, the under $25 price cap and minimum volume requirement (4,000 bottles for popular varieties) are key features of the entry criteria.
However, there are added opportunities for emerging variety wines through a lower volume criteria (1,800 bottles), dedicated classes for zero-alcohol wines, and classes for select varieties of over $25 wines.
Judging will again be held in Blenheim, with Kim – joined by fellow Co-Chair Jen Parr – in overseeing an independent panel of 15 of New Zealand wine experts.
Together they will asses more than 1,000 entries, tasting and re-tasting to determine the 50 top-ranked wines, and award Champion titles.
Entries close at 5pm Friday 23 June. Entrants do not need be an existing supplier to Foodstuffs and new suppliers are actively encouraged.
For more information and to enter, click here.
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