Japanese RTD Kirin Hyoketsu has announced the hunt for a new hand model in Aotearoa, New Zealand.
The contest – open now – invites Kiwis to upload a photo or video of their hand for their chance to secure the position of Kirin Hyoketsu’s hand model.
The winning model is promised a paycheque of 1 Million Yen (almost $11,000 NZD).
The New Zealand-wide search will be assisted by local comedian Tom Sainsbury, encouraging all Kiwis to throw their hands in the ring.
“When I heard they were looking for a hand model, I thought, ‘Finally, a job where I don’t have to use my face!’ But in all seriousness, I’ve been practising my hand poses, and I reckon my hands are ready for the big leagues,” says Sainsbury.
“Move over, supermodels, it’s time for the hand models to shine! By the way, I’ve already thrown my hat – or should I say, my hand – into the ring with my audition tape. Let’s see whose hand emerges victorious!”
To be the ‘face behind the hand behind the can’, Kiwis can apply via social media, sharing their submission to Instagram.
Kirin Hyoketsu, pronounced Hyo-ket-su, established itself in Japan in 2001, climbing to the top of the RTD charts and gaining a devoted following globally. Launching in New Zealand just late last year, the drink was met with unprecedented demand and popularity, selling out across the country.
Hyoketsu (translating to freeze) is aptly named after its signature technique, which freezes the lemon juice at -18°C to lock in the intense citrus flavour, delivering a perfect blend of sweet and sour lemon notes.
For competition terms and conditions, click here.
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