The International Cricket Council (ICC) has announced a new partnership with Matua Wines which means the Kiwi winemaker will become the Official Wine in New Zealand for the ICC Cricket World Cup (CWC) 2015. As part of the partnership, Matua products will be supplied at all venues in New Zealand when the cup kicks off in just four months.
Commenting on the new partnership, ICC General Manager (Commercial) Campbell Jamieson, said “the ICC is delighted to welcome Matua on board as an Official Wine Partner in New Zealand. Matua is a renowned brand that has a strong presence both in New Zealand and across the region and we know that supporters will enjoy the offering across New Zealand venues at the ICC Cricket World Cup 2015.”
Matua Chief Winemaker Nikolai St George said “for New Zealand to co-host one of the world’s most watched sporting events is truly exciting, and for Matua to be a part of it offers an unprecedented opportunity to get some of New Zealand’s most awarded wines in front of a local and global audience.”
“Cricket is New Zealand’s summer sport, Kiwis absolutely love the game and so does the team at Matua. We’re looking forward to being a part of the biggest event happening in New Zealand this year, and we’re sure that that fans who head to the games will enjoy the action paired with our great wines,” said Mr St George.
New Zealand kicks off the tournament with a match against the highly ranked Sri Lankan team at Hagley Park in Christchurch on Valentine’s Day (February 14 2015).