Setting the stage for international producers to foray into the increasingly affluent Southeast Asian market, the inaugural ProWine Asia 2016 will be held April 12-15 in Singapore. The largest trade fair of its kind in the region will feature a wide congregation of international wine and spirit labels and an extensive range of products and concepts tailored for Asia’s diverse consumer markets.
Put together by Messe Duesseldorf Asia and Singapore Exhibition Services, the biennially-held ProWine Asia will run alongside the highly successful Food&HotelAsia (FHA). The event will bring together the best aspects of Wines & Spirits Asia – Asia’s international trade exhibition for wines and spirits, and ProWein – the world’s leading international trade fair for wines and spirits.